Johanna Kohr is a growth-driven Chief Marketing Officer and creative leader with over two decades of experience building, transforming, and scaling global brands through thoughtful strategy and resonant storytelling.

Her work sits at the intersection of strategy and storytelling—where commercial rigor meets creative excellence. She is known for leading brand transformations that drive measurable growth while preserving craft, integrity, and long-term brand equity.
Most recently, Johanna led brand strategy, product marketing, creative, growth, and retail expansion for a luxury interiors business, delivering positive sales results while embedding AI-driven creative systems to elevate speed, scale, and quality.
Across her career, she has held senior leadership roles at STARK, EssilorLuxottica, Unilever, Gap Inc., bareMinerals, and Too Faced, bringing deep expertise across DTC, B2B, B2C, and global retail environments. Johanna partners with organizations seeking thoughtful, design-led leadership balancing creativity, culture, and performance to build brands that endure.
All trademarks and imagery used are the property of their respective owners and are used for illustrative purposes only.









BEAUTY REEL
SOCIAL CONTENT
SHINY GLASS HAIR
STYLING TIPS
BRAND VIDEO + KROGER LAUNCH
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Johanna knows more about what's hot in Retail than any body I know. More importantly, Johanna leverages these insights to drive the business. She has a unique set of skills that allow her to connect product, visual presentation, technology, store design or branding –she drives the customer experience. Johanna will be an amazing addition to any organization looking to innovate their retail business through brand experience- she will make you great!
I had the pleasure of working with Johanna during a time of great transition for LensCrafters. She brought a vision and focus that re-grounded the organization on its mission. Through her leadership, she enhanced the customer experience in the 1,000 North American stores, elevated the power of the brands to drive traffic and re-organized the global and local teams and processes for efficiency. She is passionate and dedicated and is the person you want when you need a major change.
Johanna and I were peers when we were at Bare Escentuals, I ran Store Design while she was responsible for all the Visual Merchandising. I consider Johanna a terrific partner, a strong team leader, and the ability to balance vision with practicality which you do not always find in someone with her creativity. She is also a ton of fun!
Mobile: 415-310-2527 Follow me on Instagram @johannakohr